Create Your First Project
Start adding your projects to your portfolio. Click on "Manage Projects" to get started
Product Video Script
Project Type
Product Marketing Video Script
Date
February 2025
Role
Freelance Content & Messaging Strategist
Product Explainer Video Script — SaaS Platform
Company: CartGo
Sector: B2B SaaS — Packaging Design Software
Role: Product Marketing Manager
Category: Product Marketing Assets & Storytelling
Brief: Created a concise, feature-driven explainer video script to introduce CartGo’s SaaS solution. The narrative highlighted key product features and customer benefits, reinforcing the platform’s positioning as a category leader while driving demo sign-ups.
Deliverables:
○ Full product explainer script (voice-over + on-screen text)
○ Messaging aligned with brand tone, product strategy, and target audience needs
Impact:
○ Increased video completion rates and demo sign-up intent
○ Strengthened perception of the brand as an innovative SaaS provider
○ Delivered a reusable asset to support sales and marketing campaigns
